Influencer Event
During my internship I helped plan and execute Altar’d State’s influencer event, celebrating the Green Hills store reopening and fall catalog launch. Gained hands-on experience in large-scale experiential event production.
The Location
The event was held at Cheekwood Botanical Gardens.
In true “more is more” fashion, this event brings all the bells and whistles.
The adventure begins at the new Green Hills store, where influencers slip into their Altar’d State best before being whisked away to Cheekwood Estate & Gardens for branded bites, sips, and dreamy lounging moments.
Bringing the event to life though inspirational imagery…
Renders
Produced rapid conceptual renderings with photoshop to support ideation and communicate designs with caterers, vendors and the Cheekwood team.
Entry Terrace
Swan Lawn
Wisteria Arbor
Reflecting Pool
Branded Moment
Developed and presented five branded picnic blanket concepts, with one selected for production to create strong branded moments through picnic-style seating on the “Swan Lawn”.
Branded Bus Wraps
The most meaningful project I worked on during my internship and this project was when I had the opportunity to design branded bus wraps alongside 2 other interns.
We were tasked with creating 3 different bus wraps. The goal was to bring the catalog to life and create a photo moment for influencers.
It was incredible to see my designs come to life across seven buses, transporting influencers from the store to Cheekwood through the beautiful Belle Meade neighborhood of Nashville.
Bus Wrap Team
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Sage Jeffers
Industrial Design
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Avery Gilman
Graphic Design
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Taylor Decker
Advertising
Acted as the primary point of contact for the bus wrap vendor, coordinating file transfers and resolving technical issues to ensure timely production.
Buses in Action…
Bus Rear Ideation
Sprinter Ideation
Bus 1 Ideation
Gallery
Thank you, Altar’d State
The most incredible summer with the most amazing people. I am truly grateful from the mentorship and opportunities given to me by this company. Special thanks to Roe Palermo for being the most influential and supportive mentor.
